Category Business & Finance

Topics like startups, entrepreneurship, investing, personal finance, economics, and marketing.

How Brand Storytelling Can Help You Stand Out

Entrepreneur and businessman using brand storytelling to help his business stand out
In the age of "peak content," where brands and content creators are publishing material at an unprecedented rate, marketers can struggle to get—let alone keep—the attention of their target audience. Luckily, brand storytelling can be an effective digital marketing method to help you stand out from your competitors.

Just Started a Blog? 10 Tips to Stay Motivated

It is in the first few months of blogging that you are most likely to lose your enthusiasm. That is when you get so few visitors, it can feel like you are talking to yourself. So, if you are lost in the wilderness of a brand-new blog, read on. Here are ten tips on how to stay motivated when you first begin blogging.